Friday, October 06, 2006


Casio's mobile characters spawn a book

Casio’s Japanese mobile handsets are noted for their distinctive cartoon characters which Casio uses to decorate their menus, screensavers and wallpapers. Now for the first (and possibly last) time ever, mobile characters have spawned their own story book.

The book, “Heart Craft”, is written by one of the staff at Casio’s design centre and contains the side stories of Casio’s most popular characters such as “Mr This and That” and “The Casio Penguins”. The book will go on sale in Japan later this month at a price of around $10 and is available in 5 different colours.

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