It’s the time of year when Japanese operators reveal their all-important spring handset collections and last week, DoCoMo and au announced 10 new models each. Today, Softbank announced their new collection and it’s their most colourful yet - literally.

The very bling Swarovski crystal-studded 707SC is aiming to be the jewel in the crown of Softbank’s new collection (if you’ll excuse the pun).

Unlike our phone stores which are lined with silver handsets, colour variations are very important for handsets in Japan. The new Softbank 812SH takes the colour variation game to a whole new spectrum (sorry, couldn’t resist). Sharp has teamed up with Pantone to release the handset in no less than 20 colour variations.

Slightly less colourful is the X01NK (aka Nokia E61), which is sadly only available in jewel-free silver.

Labels: handsets

# posted by Jan Kuczynski @ 6:30 pm