Friday, February 09, 2007

 

Why youth use/don't use mobile communities

Top 3 reasons why youth use mobile SNS…

1. To kill time

2. Because my friends do

3. To communicate with people I know

…and top 3 reasons they don’t:

1. Not enough time

2. Data charges too high

3. Mobile difficult to use

(According to a recent consumer study by Rakuten Research Japan)

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